Hello! My name is Jack Bressett, and I'm a CRM systems specialist. Started out exploring business processes and customer journeys, moved into CRM implementation and optimization, and now focus on helping companies streamline operations and scale through data-driven systems. Looking to contribute to the EA space.

Background:

Specialized in CRM platforms (Salesforce, HubSpot, Zoho), with hands-on experience in system setup, customization, and automation.
Worked on integrating CRM solutions with marketing tools, payment systems, and internal databases to create seamless workflows.
Helped businesses improve lead management, customer retention, and sales funnel efficiency through tailored CRM strategies.
Managed multiple projects simultaneously, coordinating between sales teams, developers, and stakeholders to ensure smooth deployment and adoption.
Experienced in data analysis, reporting, and building dashboards to support decision-making.
Continuously learning about AI integration in CRM and process automation.

Also interested in behavioral economics, productivity systems, and digital strategy. I enjoy analyzing complex systems, writing, and discussing ideas around efficiency, impact, and long-term thinking.

Reading this, I recognize myself a little. Only back then, I wasn't a journalist, but rather a "forum pragmatist" who only believed in things he could touch. In 2015, I would have also rolled my eyes at talk of an AI apocalypse and said something like, "Guys, let's focus on real problems—poverty, medicine, animals." Back then, it all sounded like typical futurism for futurism's sake.

But now, looking back, it's hard not to admit that those "strange" people made the most accurate bets. And it's not even that they guessed the specific details—it's that they weren't intimidated by the very idea that the world could change dramatically and nonlinearly. I, like the author, relied too much on the "if it was important, everyone would have already said so" approach, and that turned out to be a rather weak heuristic.

I believe that when intelligent people consistently and convincingly talk about something that sounds outlandish, it's not a reason to believe it, but it is a reason not to dismiss it. Especially when the stakes are potentially enormous.