Thank you, this is an interesting take! At NOVAH (we're an AIM incubated charity doing radio edutaiment for domestic violence prevention), we found in qualitative data that some listeners started to do more financial plans & long term investment, taking inspiration from the positive role models in the story. TBC in our upcoming RCT results. Here's our most recent CEA, if that's helpful, and our scripts are on our website
Thank you for this post and kudos on your first year accomplishments. Your M&E approach including the A/B tests and the mystery client approach seems very rigorous.
Thank you, this is an interesting take! At NOVAH (we're an AIM incubated charity doing radio edutaiment for domestic violence prevention), we found in qualitative data that some listeners started to do more financial plans & long term investment, taking inspiration from the positive role models in the story. TBC in our upcoming RCT results. Here's our most recent CEA, if that's helpful, and our scripts are on our website
Thank you so much for your support and encouragements all along Eli! And well done to you too for the good you do @The END Fund.
Thank you for this post and kudos on your first year accomplishments. Your M&E approach including the A/B tests and the mystery client approach seems very rigorous.