Great question! We'll discuss at our upcoming webinar this Saturday. Hope you can join.
It has not! We just posted the sign up link here: GiveDirect.ly/zakat-webinar (it's this coming Saturday April 1)
Great question. How we approach this:
We do have a page in Arabic for non-English readers. However, an important part of building trust with zakat givers is transparency and directness (donor=>GiveDirectly=>Yemeni recipient). Rather than market/collect zakat through another organization as a pass-through, we opted to stick with the simplicity that has appealed to other donors. UNHCR is a secular organization with a successful zakat campaign marketed under their name, albeit a much more famous name than GiveDirectly.
Another way we plan to bridge the gap: working with Muslim groups and influencers to share the campaign.
Two reasons:
- Our biggest program (large transfers) allows families to select a single head of household to receive the funds. Women often handle household spending so are slightly over-represented as the recipient in this program.
- We run a few specialty programs that are explicitly targeting women (e.g. this nutrition program or this cancer program)
Great idea! edited to encourage posting down here too, in addition to through the form.
Hi @Robi Rahman we have a webinar on effective zakat this Saturday April 1. Hope you can come.