[Cross-posted from Sentience Institute's blog.]

Last year we launched with our foundational questions summaries and published several original research reports, including a survey of US attitudes, our first technology adoption case study, and our first social movement case study, which contributed to our thinking on important strategic changes the movement for an animal-free food system needs to make. This year we focused more on outreach, particularly around the publication of our research director's book, The End of Animal Farming. We expanded our team from three to four in late summer, and we engaged more advocates with our research on effective animal advocacy strategy.

Now we're aiming to raise $180,000 by the end of December in order to start 2019 strong and hire a new researcher to work on the important quantitative projects on our agenda. Note that in our last hiring round, we had multiple excellent candidates but only the funding to hire one. Below you'll find a summary of our research and outreach accomplishments this year, what research we're planning next, and what funding we need to make that happen.

ACCOMPLISHMENTS IN 2018 (TO DATE)

PUBLICATION OF BOOK, THE END OF ANIMAL FARMING

A bold yet realistic vision of how technology and social change are creating a food system in which we no longer use animals to produce meat, dairy, or eggs.

"Places the issue of factory farming in the context of human progress and presents compelling arguments on how we should deal with it today."—STEVEN PINKER, author of The Better Angels of Our Nature and Enlightenment Now

Buy Now on Amazon

REPORTS

What can the adoption of GM foods teach us about the adoption of other food technologies? by J. Mohorcich | June 20, 2018

BLOG POSTS

OUTREACH

Articles

NY Daily News Vegan? Here's how to talk to your family on Thanksgiving by Jacy Reese | November 22, 2018
GeekWire In ‘The End of Animal Farming,’ Jacy Reese lays out a meat-free future thanks to science and tech by Jacy Reese | November 22, 2018
Vegcono

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