I'm a hedonistic utilitarian, and I think that even voluntary suffering is be intrinsically bad, as long as it's still suffering at that point. Here the reasons I explain the phenomena that you note in your question. My answers are partially overlapping but some of the solutions you suggest.
- I personally mostly listen/watch/read media that deals with negative emotions. When I do this I sometimes have a twinge of the negative emotion, but I don't think I would really describe it is negatively valenced. Sometimes it may involve a bit of negative valence, which may be outweighed from the aesthetic appreciation that I get from it.
It seems like 'negative emotions' can sometimes not have negative valence in this way even though they retain their other features. I think this is similar to how 'pain' from exercise can sometimes have a neutral or even positive valence (at least that's how I characterize it). It seems like the secondary resistance to emotions can be generating some or all of the negative valence associated with them.
- Similarly, for an emotion like grief, I think it's either the case that I don't experience it as really negatively valenced or I'm getting immediate counterbalancing positive emotions from it (like a sense of meaning and connection).
- Sometimes negative events can be cathartic, meaning that they provide relief from the negative emotion. I often find crying to do this and crying sort of feels good for this reason (or at least it feels much less bad than the alternative in that situation).
- I think sometimes I also irrationally pursue negatively balanced emotions. For example, by ruminating. Not sure that I have anything insightful to say about why this happens.
It seems to be hard to figure out exactly which of these is happening in a given situation.
My view:
Short answer: it's suffering that's bad, intrinsically (though suffering can be instrumentally good)
Long answer: There are several different reasons suffering may be voluntary. To list a few:
1) suffering for some greater good (eg delayed pleasure, suffering for something that will make more people happy, etc)
2) false belief that your suffering is for a greater good (eg you think suffering will give you karma points that will make you happier in next life)
3) suffering that is "meaningful" (such as mourning)
4) an experience that includes some suffering and some pleasure that is one the whole-enhanced by the suffering
For 1, the good that the suffering leads to is intrinsically good, the suffering is instrumentally good but intrinsically bad. If you could get the greater good without the suffering, that would be better.
2, 3, and 4 are really just special cases of 1. For all, the suffering component of the experience is intrinsically bad. For 2, you falsely believe the suffering is still instrumentally good. For 3, the "meaningfulness" of the experience is the greater good, and the suffering is instrumental in that. It would be better if you could get the same amount of meaningfulness without suffering. Similarly for 4 - the pleasurable part of the experience is the greater good.
This might be a specific instance of