FWIW, I found the article somewhat cringy, partly because of the references to pick-up artist culture that don't include the disclaimers I'd expect for practices such as negging: it ends up sounding like the OP endorses the practice.
The other part is that the tone of the article sounds wildly overconfident to me given the evidence presented. A strongly counterintuitive finding needs more justification than a link to an outside source IMO. I'd have taken away more with more in-text explanations and less overall points made.
Just personally for me, I would find this easier to read if you linked just a word or a couple of words at a time, rather than a whole paragraph.
under revision
The greater ambiguity, I think, is in which part of the linked document you're citing. If you want to resolve ambiguity, then use footnotes and quote the relevant parts of the sources.